What you delegate is always within your control.  That means you can delay delegating those projects where you want or need to have more control over the process of outcomes.

The best way to maintain control and maximize value is to have an outsourcing strategy. This strategy is a written statement of what kinds of projects you will regularly outsource, why and to which platforms.

Why create an Outsourcing Strategy?

The benefit of creating a written outsourcing strategy is that it allows you to:

  • Plan so you have the budget
  • Create a routine so that you are regularly delegating
  • Reduce decision fatigue so you don’t have to re-think each time you want to delegate

Delegation becomes as automatic as brushing your teeth.

How do you decide which project to outsource?  

Consider value and growth.  Outsourcing is a tool that lets you invest in your business.  Choose projects that enhance the investment.

Valuewhich projects will add revenue to your bottom-line if done by someone else?

Example, social media curation, production, and promotion.  Being consistent with content is how you grow visibility and authority.  This is a value-add outsourcing project

Value which projects free up your time, energy or stress?

Example, bookkeeping.  If you hate sending bills and delay that impacts your cashflow. Hiring a bookkeeper to do that for you with supervision is a value add

Growthwhich are your someday projects that will grow your practice or business if you can get around to it?

Example: Market research data about census data will tell you if your ideal client is nearby and how to reach them. It’s essential data but hard to stop to collect so outsourcing this is a value add.

The first step in reclaiming your time and sanity is creating an outsourcing plan and mindset. Your law practice will begin to feel more manageable when you know that help is on the way, right?

Next time, let’s talk about selecting the person who is going to help you.  Of course, I’d love to read your reactions or questions in the comments.

And, if you haven’t already, please plan to join me on 12/28 for my free delegation training.


Dina Lynch Eisenberg, JD, is the CEO of OutsourceEasier.com, an outsourcing training/consulting firm for successful lawyers and entrepreneurs based in Oakland, CA.

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